The Eco-friendly Rolls-Royce

The term “eco-friendly” would probably not be the first word that comes into your head when you think of Rolls-Royce. Rolls-Royce may indeed make the world’s finest cars, but manufacturers like Toyota and Lexus could argue that their hybrid vehicles are the greenest.

Yet in an interesting video interview with Ian Robertson, Chairman and CEO of Rolls-Royce Motors Ltd. Lou Ann Hammond on CarList.com, an expert in alternative energy technologies, probes Mr Robertson for some details of Rolls-Royce’s environmental commitment.

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Rolls-Royce record year

The Rolls-Royce Phantom Drophead Coupé has helped Rolls-Royce achieve their best ever year. 2007 sales were up 25 per cent, compared to 2006, with Rolls-Royce selling 1010 cars. This is the first time sales reached four figures and the fourth successive sales increase since BMW took the helm in 2003.

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Customising Rolls-Royce

The Rolls-Royce clientele are demographically classified as high-net worth individuals. With an average bank balance of $30 million, the typical Rolls-Royce customer is from a very exclusive club. A club where quite simply money talks. Even at these rarified heights of wealth the Rolls-Royce customer may not always get what they want, as Bojan Pancevski writes in the Telegraph.

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The Rolls-Royce Raffle

Can you imagine winning a Rolls-Royce? Mr Kilby won a 1968 Rolls-Royce Silver Shadow in a raffle!

Skylarks on the Rolls-Royce roof

Enterprising skylarks have found an ingenious means of keeping their nest out of harms way – by nesting on the green roof of the Rolls-Royce factory. The 60 million pound Rolls-Royce building features the largest green roof in Europe. One that nesting skylarks have taken full advantage of, and one that keeps them out of reach of many of their natural mammal predators.

The Phantom Parker

Dring a Rolls-Royce Phantom is often a very rewarding experience. Parking is not always easy but people think they bring class to their streets!