Phantom Coupé unveiled in Geneva

Ian Robertson, the Chairman and Chief Executive of Rolls-Royce Motors Ltd, unveiled the latest addition to the Phantom line – the Rolls-Royce Phantom Coupé at the Geneva Motor Show on the 4th of February. Two years ago in Geneva, Rolls-Royce showed their experimental 101EX Coupé, and two years later they unwrapped the production model.

This gorgeous car will probably not make it make it on my shopping list. Even if it was at the very top of my list, the Rolls-Royce Phantom Coupé order book is already full. More than 200 orders have been placed, accounting for the entirety of this year’s planned production. “Two thirds of the names in our early order bank are from non Rolls-Royce owners”, CEO Ian Robertson said, “It means we’re beginning to appeal to a broader audience.”

The reason I will not be signing for one of these cars is that the “standard” Phantom does everything I want. I don’t buy cars to be driven, they are bought to be chauffeured. The Phantom Coupé has been designed to, as Mr Royce would say, to provide a “little fizz”. This is no ordinary fizz, this is Rolls-Royce fizz. With the emphasis now on the driver, this looks like being a different beast than the original Phantom.

Phantom Rolls-Royce Coupe Geneva

Chief Designer, Ian Cameron pictured above with Ian Robertson, probably did not design the car for me. “The engineering of this car is based on both the Drophead and the Phantom, but this is a car with quite a different character. It has been created as a real transcontinental tourer and is the most driver orientated car we have produced to date.” Ian Robertson explained. “We have made a number of subtle engineering changes, which, when added all together give the car quite a different feel. But this is still first and foremost a Rolls-Royce with the emphasis on silent running, seemless ride and effortless power. It is certainly not a sports car in any sense, but does feel more dynamic than our other models. Starting with the chassis, it is incredibly stiff – in fact the stiffest Rolls-Royce chassis ever built – and that’s a great starting point. Springs and damper are slightly firmer, there are thicker anti-roll bars and steering assistance is reduced to increase feel. The brakes have been programmed to give a little more initial bite while a sport button on the steering wheel reprogrammes the gearbox with a more aggressive shift pattern.”

So, no I will not be ordering one, which doesn’t mean I wouldn’t want one. I don’t play golf, but I might start just so I can show off with four sets of golf clubs in it’s picnic boot. But, if I did win the lottery, I would definitely add my name to the list and wait patiently for my chance to press the sport button.

Phamton Coupe Interior